Jon DiPietro Swag(Hour 1c) Jon DiPietro of Authentia End-to-End Digital Marketing had a hair across his (end) this morning.

DiPietro changed the way he uses Facebook about a month ago.  The reason?  The way people talk to each other on the popular social media website.

Jon cited “confirmation bias” as the biggest culprit and explained why it can contribute to irrational “unfriending” by thin-skinned Facebookers.

DiPietro had a prescription on how to challenge ourselves and beat the FB blues, although he is no longer particularly optimistic about the poisoned well that Facebook has become.

07-31-2014 Hour 1c